Farmacie Sant'Agata
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The client
2018-2019 - Sant'Agata Pharmacies, social branding and below-the-line print advertisement
The Job
Concept and production of social media content, design and printing management of promotional material
The tools
- Photoshop
- Illustrator
- InDesign
- Nikon D3100
- Business Manager
- Creator Studio
Social media management of pages/profiles,
planning coordinated strategies and producing images/videos to post.
Thanks to Farmacie Sant’Agata, I’ve expanded my vision and improved my skills for an optimal approach to social media campaigns and daily posting.
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Together with an associate social media content creator and copy writer, I had complete control over the entire process:
from shooting/collecting/selecting pics and videos to planning/delivering the final content.
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Video production too has been a pivotal element to our social communication.
Using mostly improvised gear, due to budget restrictions (e.g. goPro with no stabilizer), we managed to pull off a few original products you can check out here below.
Stop motion video – GoPro + Premiere
Cycling workshop on the road – GoPro and Mavic Mini Drone + editing with Premiere
Other than content creation, I’d been also assigned to more selective below-the-line campaigns (mostly print), reaching the retained audience with products and events promotion.
![](https://mavor.design/wp-content/uploads/2020/08/55833102_2223666951028206_1059906776561876992_o.jpg)
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